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CUBUS adds another Montana credit union
Bear Paw Credit Union of Havre, MT, which has 12,838 members and assets of $59 million, has recently become a customer of CUBUS, utilizing the CUBUS CULoyalty and rolling out a new rewards checking program. Thanks to CUsource, our partner in … Continue reading
Posted in Credit unions
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Attracting a younger crowd can be as easy as providing finance education
Trying to attract a younger crowd? If you’re like most credit unions, attracting twenty-somethings is a part of your member building strategy. But how do you attract them when many of the Gen Y generation have little financial education or … Continue reading
Posted in Credit unions
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Going paperless saves one credit union big bucks
Paper statement presentation and other member communication are inevitable expenses for credit unions. Most credit unions are eager to go paperless for all member communication to save money, but more importantly, to increase the security of all members’ accounts, protect … Continue reading
Posted in Uncategorized
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CUBUS cookies a hit at Open Solutions conference
CUBUS Solutions exhibited at the Open Solutions user conference this week in Orlando. We handed out Dutch cookies called stroopwafels, which is a waffle made from two thin layers of baked batter with a caramel-like syrup filling in the middle. They … Continue reading
Posted in On the road
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Do credit unions need to be on Twitter?
According to a recent study by www.thefinancialbrand.com, the typical credit union has 300 followers on Twitter, and adds approximately one new follower every two days. The report says a vast majority of tweets sent are one-directional, often with links back to … Continue reading
Posted in Credit unions, Social media
Tagged credit unions, marketing, social media, Twitter
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To blog or not to blog…
A blog is another form of communication you can have with your members. Posting items of interest to them can further help your credit union to engage and retain members. Secondly, a blog can drive potential members to your website … Continue reading
Houston Credit Union Chooses CUBUS for Notification Suite
Houston-based, Energy Capital Credit Union has chosen the CUBUS Solutions’ CUStatements, CUAlerts and CULetters to add to their delivery of next generation online banking services to members. Chartered in 1935, Energy Capital has over 17,000 members and over $170 million dollars … Continue reading
Posted in Credit unions, Partnerships
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Social Media Marketing: Key Principles
• Don’t advertise—engage! People come to Facebook to socialize, to be entertained, and to get useful information, but almost nobody comes for the deliberate purpose of being advertised to. To reach people on Facebook, you need to grab their attention … Continue reading
Posted in Credit unions, Social media
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Social Media Marketing: The art of the friendly voice
Facebook is primarily a social space—it’s like a party where you should show up in something casual and a little fun instead of your navy-blue business suit. The vibe on Facebook is relaxed, friendly, and social. Which means that to … Continue reading
Posted in Facebook
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